How to sell a kit by The Radavist:
1. Action photo of you crashing your “Rig” because you are too “Gnar” to handle a drop bar bike on loose dirt.
2. Point at nothing like you are in a JC Penny ad from a Sunday Newspaper sale.
3. Play in a stream, because nothing says “cycling” like sitting in muddy flowing water.
4. Collect $270.